Advice
Articles
How customers react to proposals during recessions
Howdy! 👋 Times have become a bit harder recently, have they not? We stay optimistic and are sure the world is heading towards a better direction...
Blog, news, updates & events
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Advice
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Offering: where your company loses money
Howdy! 👋 Does your company produce software, digital products & innovations? If so, you probably have quite many leads to process. Some of them...
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Advice
Articles
Pricing is Art: How to measure the impact of proposals on conversions?
Howdy! 👋 One of the fundamental things about offering is that it directly impacts the number of deals you scare. That’s a given. But what and how...
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Updates
Apropo investment round: 1.1 million PLN raised with LT Capital
Howdy! 👋 We have just closed an investment round – the 2nd time we have gathered funds and 1st with a VC. Here are some insights, plans for the near...
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Advice
Articles
Pricing is Art: When to use range pricing and when not?
Howdy! 👋 Not gonna lie: today we will focus on a feature we added recently, that is a range (brackets) toggle next to hourly rates. It was one o...
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Advice
Articles
Pricing is Art: How to quickly estimate a project with barely any info from t...
Howdy! 👋 We hope you’re doing well during the current times and sincerely wish everyone that things get better. Hopefully the intro of next...
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Advice
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Pricing is Art: How to revolutionize your pricing to earn more? 3 simple ...
Howdy! 👋 It’s been a while, but we are finally able to share with you some more insights on pricing as an art. Most companies, knowingly or not, have a...
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Advice
Articles
Pricing is Art: models vs strategies
Howdy! 👋 This winter, we’re starting off a series about pricing as an art and science. The goal of these editorials is to help you evaluate and improve your current pricing models. Let’s play some catc...
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Advice
Articles
Web Summit 2021: our story
Howdy! 👋 We have been bragging about our trip to Lisbon for the last 3 weeks or so. We promise this will be the very last installment of this series and that it will be worth your time!...
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Advice
Articles
Visual design of proposals – 5 main tips
Howdy! 👋 The devil often lies in details and sometimes visual representation can kill or seal a deal. Join us on a quick tour through some crucial...
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Advice
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Sending proposals the 2021 way: 4 major trends & tips
Howdy! 👋 Times are changing, and so is the world around us. Most folks have ditched taxi services for Uber, DVD rentals for Netflix and CDs for Spotify. The digital revolution affected businesses as w...
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Advice
Articles
Elements of a good proposal
Howdy! 👋 Today we focus on the content side of things. What sections and elements should your proposals contain? What to avoid at all costs?...
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Advice
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Apropo at Web Summit ALPHA!
Howdy! 👋 We’re taking a small break from educational content to announce something rather important. Apropo has been selected to attend this...
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Advice
Articles
Hot to estimate & price creativity?
Howdy! 👋 You’re at the 3rd in our series of posts about pricing software development services. We give you market data, underline common industry...
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Advice
Articles
How much should a development hour cost?
Howdy! 👋 This is the 2nd entry in our series of posts about pricing software development services. We try to give you market data, underline common industry problems, share some good practices a...
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Advice
Articles
The newbie and griefer: 2 customers that break ...
Howdy! 👋 This is the 1st in a series of posts about pricing software development services. We will try to give you market data, underline common industry problems, share some good practices a...
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