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Offering: where your company loses money
Offering: where your company loses money
August 25, 2022Howdy! 👋 Does your company produce software, digital products & innovations? If so, you probably have quite many leads to process. Some of them never convert, some do. Read to find out how much does this cost you and how...
Pricing is Art: How to measure the impact of proposals on conversions?
May 25, 2022Howdy! 👋 One of the fundamental things about offering is that it directly impacts the number of deals you scare. That’s a given. But what and how exactly results in this impact? And, more importantly, how to improve this area?...
Apropo investment round: 1.1 million PLN raised with LT Capital
May 18, 2022Howdy! 👋 We have just closed an investment round – the 2nd time we have gathered funds and 1st with a VC. Here are some insights, plans for the near future and market overviews from our amazing team!   ...
Pricing is Art: When to use range pricing and when not?
April 4, 2022Howdy! 👋 Not gonna lie: today we will focus on a feature we added recently, that is a range (brackets) toggle next to hourly rates. It was one of the most commonly requested functionalities and will certainly come in handy...
Pricing is Art: How to quickly estimate a project with barely any info from the customer?
March 18, 2022Howdy! 👋 We hope you’re doing well during the current times and sincerely wish everyone that things get better. Hopefully the intro of next installment in our mini-series will be much more optimistic. Today we will cover a case that...
Pricing is Art: How to revolutionize your pricing to earn more? 3 simple steps
February 8, 2022Howdy! 👋 It’s been a while, but we are finally able to share with you some more insights on pricing as an art. Most companies, knowingly or not, have a pricing system already in place. But how exactly does one...
Pricing is Art: models vs strategies
December 1, 2021Howdy! 👋 This winter, we’re starting off a series about pricing as an art and science. The goal of these editorials is to help you evaluate and improve your current pricing models. Let’s play some catch-up and see how pricing...
Web Summit 2021: our story
November 9, 2021Howdy! 👋 We have been bragging about our trip to Lisbon for the last 3 weeks or so. We promise this will be the very last installment of this series and that it will be worth your time!   ...
Visual design of proposals – 5 main tips
October 11, 2021Howdy! 👋 The devil often lies in details and sometimes visual representation can kill or seal a deal. Join us on a quick tour through some crucial aspects to keep in mind when designing your offers & proposals. Let’s go!...
Sending proposals the 2021 way: 4 major trends & tips
September 22, 2021Howdy! 👋 Times are changing, and so is the world around us. Most folks have ditched taxi services for Uber, DVD rentals for Netflix and CDs for Spotify. The digital revolution affected businesses as well, forever changing basic concepts such...
Elements of a good proposal
September 15, 2021Howdy! 👋 Today we focus on the content side of things. What sections and elements should your proposals contain? What to avoid at all costs? Some practices we find good and bad will be outlined, so let’s get to reading!...
Apropo at Web Summit ALPHA!
September 2, 2021Howdy! 👋 We’re taking a small break from educational content to announce something rather important. Apropo has been selected to attend this year’s Web Summit in Lisbon, Portugal! Web Summit 2021 That’s a pretty big deal. Web Summit is...
Hot to estimate & price creativity?
August 26, 2021Howdy! 👋 You’re at the 3rd in our series of posts about pricing software development services. We give you market data, underline common industry problems, share some good practices and help you sell more. Today’s issue is all about making...
How much should a development hour cost?
August 18, 2021Howdy! 👋 This is the 2nd entry in our series of posts about pricing software development services. We try to give you market data, underline common industry problems, share some good practices and help you sell more. Today we will...
The newbie and griefer: 2 customers that break your sales & how to deal with them
August 13, 2021Howdy! 👋 This is the 1st in a series of posts about pricing software development services. We will try to give you market data, underline common industry problems, share some good practices and help you sell more. Today’s issue is...
